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Category: Strategery

| Posted in Strategery
BLOGGYBLOG

(Note: This is the sixth in a series of Blogmaster 2000 posts about four-armed Martians in which I don’t actually discuss anything that is truly useful with regard to Martians, or even mention them at all. I wrote the following up for a friend that was starting a blog and just needed some high level direction […]


| Posted in Gangrene, Strategery

We who have the pleasure of working at mediaRif.com maintain that we do mediaRif while the lights are on. When the lights go off, it’s time for Gangrene Productions. Every company, in my opinion, should have an alter ego, a place where the company as an identity can go to create products out of pure passion. For us, Gangrene Productions fills this void.


| Posted in 30fps, Strategery

This Veronica Mars/Kickstarter thing is pretty cool, but the media are going way overboard in their proclamations that it has changed the way Hollywood does business. It isn’t true because Kickstarter is just not a reliable or valid ongoing business model (unless you are actually Kickstarter, that is). If your business’s ability to meet its […]


| Posted in Gangrene, Strategery

(This is the third in a series of interviews of creative peoples that we admire and of whom we think highly. This interview is with Andrew Wall, independent filmmaker from Canada and all around awesome guy. We first met Andrew when he submitted one of his short films to the Gangrene Film Festival, our annual agency […]


| Posted in Gangrene, Strategery

(This is the second in a planned series of interviews of creative peoples that we admire and of whom we think highly. This interview is with Paul Genesse, the Author of the Best Selling High Fantasy Iron Dragon series of books. Full disclosure: Craig Nybo our Creative Director and CEO has appeared in two editions of […]


| Posted in Strategery

With the recent Initial Public Offering of Facebook, I thought it might be worthwhile to level set my thoughts on the major Social Media players currently.

The big draw of Social Media from the beginning has been the connectedness. The things that made this possible were the freedom to communicate without barriers (for the most part), the democracy of reciprocity – it was a two way relationship, it was no longer solely about those that could speak hogging the microphone. Everyone had a microphone and there is disruptive, wonderful beauty in that.


| Posted in Chaos, Gangrene, Strategery

I no longer consider myself a full-fledged nerd or a full on geek. At a certain point life just kind of takes over and those things that dominated our perception of ourselves lose some of their traction, as Craig so aptly explained previously. Right now, I tend to refer to myself as a Reformed Geek. Life has staged an intervention for me and forced me into its own 12 step program that has curtailed my dogged determination to be fully immersed in nerdology.


| Posted in 30fps, Gangrene, Strategery

BLOGMASTER 2000: Mr. Ben Kent – filmmaker, programmer, funny person, and genuinely good guy. How are you doing and thanks for being my inaugural interview here on Blogmaster2000.

My main hope with this series of interviews, as we discussed briefly when I reached out to you about participating, is to connect with people I genuinely admire and try to dig in a little bit to get a better idea of what drives them (you) and how you got here from there. So, if you are ready, here we go…

What was your dream job as a kid? How is this different from where you are now?


| Posted in 30fps, Flip Book, Gangrene, Strategery

All of us here at mediaRif and Gangrene Productions would like to thank their friends and clients with this original Christmas song, I’ll Be Home For Christmas (If I Haven’t Blown a Fuse), written by Craig Nybo and performed by Craig Nybo and Larry Nybo (additional background vocals by Curtis Spendlove, Norm Johnson, Brandon Beck, Mike Terrell, and Ben Fuller).

This video was recorded and animated, by Mike Terrell, at mediaRif studios.


| Posted in Strategery

Have you noticed on Facebook that not everyone or every page that you are following shows up in your newsfeed? This has become much more pronounced over the last couple of months as FB has pushed through several relatively big platform updates. It becomes especially noticeable if you simultaneously browse your newsfeed on the website and on an aggregator app like Seesmic, or on a mobile app like SocialScope for Blackberry.


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