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Tag Archives: mediarif

| Posted in Strategery
BLOGGYBLOG

(Note: This is the sixth in a series of Blogmaster 2000 posts about four-armed Martians in which I don’t actually discuss anything that is truly useful with regard to Martians, or even mention them at all. I wrote the following up for a friend that was starting a blog and just needed some high level direction […]


| Posted in Gangrene, Strategery

We who have the pleasure of working at mediaRif.com maintain that we do mediaRif while the lights are on. When the lights go off, it’s time for Gangrene Productions. Every company, in my opinion, should have an alter ego, a place where the company as an identity can go to create products out of pure passion. For us, Gangrene Productions fills this void.


| Posted in Gangrene, Strategery

(This is the second in a planned series of interviews of creative peoples that we admire and of whom we think highly. This interview is with Paul Genesse, the Author of the Best Selling High Fantasy Iron Dragon series of books. Full disclosure: Craig Nybo our Creative Director and CEO has appeared in two editions of […]


| Posted in Strategery

When my dad first told me he had hooked me up with a job for the summer at a company called mediaRif, I pictured myself as your typical business woman depicted in movies, going to work in a big office space, dressed in a pinstriped suit, hair tightly wrapped in a bun with a briefcase latched to my side.

This image I had drawn up in my mind totally changed when we first drove up to the office which is an old brick building located right next to the Kaysville Theater in Kaysville, Utah. “There’s the door to your new workplace,” my dad announced amusedly, pointing to an old rickety red door on the back of a building.


| Posted in Strategery

It slices, it dices, it avoids easy classification (which actually is probably a bit of anathema in the marketing world) for an Agency blog, but what does Blogmaster 2000 really do? Good question. Actually, a very good question. And it is one that we debated internally here at mediaRif quite a bit as we approached our recent exercise in self rebranding.

If you have ever been to more than a few Ad Agency blogs, it is quite quickly apparent that there are a lot of smart people out there and they are all talking about the same things and have all pretty much reached the same conclusions. Which is expected. But what does all of that say about your agency? What would it say about our agency (www.mediarif.com)?


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